From Awkward to Authentic: Building Real Connections in Local Networking, by Doug Alley
When I first started attending networking events, I’ll admit it—I felt a little out of place. Everyone seemed to already know each other, conversations were happening all around me, and I wasn’t sure how to jump in without feeling awkward. Sound familiar?
Over time, though, I learned that networking (especially in small, tight-knit communities like ours) isn’t about perfectly crafted elevator pitches or handing out as many business cards as possible. It’s about starting conversations and being genuinely curious about people.
Taking the First Step
The hardest part is often just walking into the room and saying hello. Once I decided to push past that initial hesitation and introduce myself, things started to change. Instead of focusing on what I wanted to get out of networking, I started focusing on what I could learn.
A simple, genuine “How long have you been part of the Chamber?” or “What brought you to this event?” can open the door to real conversations. People love to share their stories—and when you show interest, relationships start to form naturally.
Ask Discovery Questions, Not Sales Questions
The best networking conversations aren’t sales pitches. They’re moments of connection. Ask about someone’s role, their business journey, or even their favorite part about working locally. You’ll find that shared experiences often lead to the most valuable partnerships later on. Most of my best referral sources have come from conversations about topics outside of work. Find common interests, and build authenticity!
When you lead with curiosity, it takes the pressure off both sides—and over time, those small moments add up to real friendships and professional referrals.
The Power of Community
One of the biggest benefits of being part of a local business network is realizing that we’re all rooting for each other. Every introduction, every collaboration, and every referral strengthens not just your business, but the community as a whole.
When you consistently show up, listen, and engage, people notice. Trust grows—and so does opportunity.
Final Thoughts
If you’re new to networking or just haven’t felt comfortable yet, take it from someone who’s been there: the magic happens when you stop worrying about saying the “right” thing and start focusing on being authentic. Show up, ask questions, and be yourself. Join the local chamber of commerce and attend the meetings as much as you can. Eventually the results you’re looking for will compound. Most people give up to see because they don’t see the results right away.
You never know, your next great partnership might start with a simple hello.
Join Us for Our First-Ever Speed Networking Event!
Now you can put what you’ve read to the test! Come join the Woodbury Chamber of Commerce’s Speed Networking event! This is going to be a fun and fast-paced evening of making new connections at Woodbury Brewing Company. This in-person event is your chance to meet fellow professionals, exchange business cards, and expand your network in a stress-free setting.
Networking can be hard work, but we promise this will be a night you’ll enjoy!
✅ Free to attend – You don’t need to be a Chamber member to join. In fact, we can’t wait to meet new businesspeople from across the region.
🍻 First 30 registrants get a free drink ticket!
🥗 Light fare provided before and after the speed-networking session.
Don’t miss this opportunity to grow your circle of contacts while enjoying great company and tasty drinks. Mark your calendar and get ready to network like a pro! Details and event registration can be found here:
https://www.eventbrite.com/e/speed-networking-with-the-woodbury-chamber-tickets-1772624801499
Written by Doug Alley, AT Business Relationship Banker at Newtown Savings Bank